About Cipalmax
We came up running budgets, not pitching them.
Cipalmax was started in 2019 by three operators who'd run in-house growth at venture-backed brands and got tired of agency-side decks that didn't survive contact with a P&L. We're a different kind of agency: senior, in-house, and accountable for the number — not the deliverable.
How we run engagements
We start with a paid audit. We end every quarter with a written P&L review. In between, we run weekly creative and media check-ins, ship new creative every two weeks, and rebuild dashboards quarterly to match your evolving questions. No account managers — you talk directly to the people doing the work.
What we measure
CAC by channel, payback period, contribution margin, incremental lift. We're allergic to vanity metrics. If a number doesn't tie to revenue or unit economics, it doesn't make our reports.
Who we work with
Series A through Series C consumer and B2B brands spending $50k–$2M/month on paid media. We're not a fit for early-stage validation work or for brands that need a single-channel specialist.